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The European Commission has today adopted the new rules on labelling the origin of the primary ingredient in food which were endorsed by a vote by the Member States. The new regulation will ensure a high level of transparency, providing EU citizens with clear information about the origin of food sold on the EU market. Under the Regulation on food information to consumers (FIC), the origin of primary ingredient must be indicated if different from the origin of the food in order to not deceive consumers and to harmonise the presentation of such information. There will be a certain level of flexibility for food business operators in order to take into account the various methods of food processing. The legislation will apply from 1 April 2020.
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